A 50% lead is a lead that I have qualified- I’ve asked the right questions around budget, authority, need and timing and I’ve got a really good sense that the prospect is interested in working with me. Therefore there is a 50/50 chance of me winning the business.
Finally, 75% probability means the prospect is displaying strong buying signals and just needs a little more work to get them over the line.
If you’re still not sure how to measure your sales progress with these metrics, reach out to me here and I can answer any questions you might have. I also have a free resource that will help you to calculate what you need to do in order to hit your sales targets, download it here.
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